Norwegian Cruise Line sets sail with the launch of the luxurious Norwegian Viva

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JOHANNESBURG, 16 August 2023 – Norwegian Cruise Line (NCL) has launched the highly anticipated Norwegian Viva, the second ship in its innovative, luxurious Prima Class. Embarking on its maiden voyage last week, the Norwegian Viva offers passengers an unapparelled journey and onboard experiences beyond the extraordinary. 

This new class of the NCL fleet went to market last year with sister ship Norwegian Prima setting the stage for a reimagined era of cruising “designed to elevate every expectation”, the company explains. Combining the elements of a five-star hotel with a bigger and better ocean resort, state-of-the-art technology with world-class service, the Norwegian Viva now takes this concept to new heights. 

From speciality fine dining, infinity pools and hot tubs to a virtual reality zone and adrenaline-pumping activities, such as a three-level race track at sea, the Norwegian Viva offers something for every kind of passenger. 

Relax, recharge, rejuvenate  

The wellness travel trend continues to grow, with it, the demand for wellness cruising. A standout feature of the Norwegian Viva, the magnificent Mandara Spa, speaks to this trend, offering next-level self-care and a haven for passengers to relax, recharge and rejuvenate on their voyage.  

Overlooking the ocean and with water a central theme, the spa showcases a breathtaking two-storey waterfall, healing pools and an experiential muti-sensory shower. A steam room, salt room, ice room and the first-ever charcoal sauna at sea are housed in the unique Thermal Suite. The extensive treatment menu includes, among others, beauty therapy and aesthetic treatments, acupuncture and massage. Passengers can also get “shipshape” at the top-end Pulse Fitness Centre.   

Says Kevin Bubolz, Vice President & Managing Director Continental Europe, Middle East, and Africa (CEMEA): “At Norwegian Cruise Lines, we understand that wellness is not a fleeting trend but a lifestyle that many of our travellers embrace. Aboard the Norwegian Viva, our passengers can seamlessly integrate wellness into their voyage, taking time out to nurture mind, body, and soul while cruising the open sea.” 

The Mandara Spa is accessible to passengers 24/7, providing an ideal opportunity to indulge in some pampering when the ship cruises non-stop between ports. It also offers a welcome retreat after sightseeing excursions. 

“The launch of the Norwegian Viva reflects our commitment to providing exceptional onboard experiences for our passengers,” says Bubolz. “With enhanced luxury, state-of-the-art facilities and wellness offerings, we also aim to exceed expectations. Travellers new to cruising or seeking a next-level experience are invited to embark on a journey with us and discover why a cruise on the Norwegian Viva is a cruise like no other.”  
 
Norwegian Viva highlights: 

  • A nine-day Mediterranean: Italy, France & Spain cruise sails from Lisbon to Rome, showcasing the best of the Mediterranean. From Barcelona’s inspiring architecture to the fine wines and culinary delights of Provenance and hillside vineyards and quaint villages of Tuscany, this cruise offers a feast for the senses. 
  • A nine-day Greek Isles & Italy: Santorini, Mykonos and Florence cruise sails from Athens to Rome, revealing the magic of the Greek Islands. The cruise also takes exciting “detours” to the exotic Turkish city of Istanbul and alluring Florence, a gem in the heart of Italy. 
  • A seven-day Caribbean: Harvest Caye, Cozumel & Roatan cruise sails to the “American Mediterranean,” which includes the Caribbean Sea and the Gulf of Mexico, home to idyllic tropical islands and pristine beaches. Voyage to the islands of Harvest Caye, Roatán and Cozumel, and the cruise port of Costa Maya in Mexico. 

…ends 
 

For media inquiries, please contact:  
Kim Taylor, Big Ambitions 

kim@bigambitions.co.za or celine@bigambitions.co.za