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Survey: The future Travel Agent – what’s next?


1 min read

The Association of Southern African Travel Agents (ASATA), is conducting surveys to pin down what the value proposition will be for the Travel Agent in the future.

The objective of this research is to provide South African travel agents and travel management companies with recommendations that are relevant for creating viable future business models.

One of the best ways to survive disruption is by reinventing and adding value.  The research aims to identify opportunities to do exactly this and ASATA would appreciate your help.

The survey options include the following: Leisure customers, business travellers, corporate procurement managers and travel agents. Please take a few minutes of your time to complete the survey that suits your profile.

–       Leisure customers: https://www.surveymonkey.com/r/21stC_LeisureTraveller

–       Business travellers: https://www.surveymonkey.com/r/21stC_BusinessTraveller

–   Corporate procurement managers: https://www.surveymonkey.com/r/21stC_CorporateTravelBuyer

–       Travel agents: https://www.surveymonkey.com/r/21stC_TravelAgent

Jeanette Briedenhann
Jeanette Phillips joined the team in 2016. She developed a passion and love for all things-travel related in her role as travel journalist, a position she held for over seven years. A brief exodus into the corporate marketing sphere proved that there is no better industry than the travel industry. Research and writing are two of Jeanette’s greatest passions, but she is always open to new challenges and different ways of doing things.

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