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ABTA to help you ‘Find your balance’ at 2018 conference


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African Business Travel Association (ABTA) has announced the theme of its annual conference, scheduled from 7-9 November at Protea Hotel Hunters Rest in Rustenburg.

‘Finding your Balance’ doesn’t only pertain to making sure you’re managing your leisure and work time properly, says ABTA founding member Monique Swart. “Whether striking the balance between policy and personalisation, safety and cost, the carrot and the stick, technology and the human touch, so much about corporate travel is a fine balancing act.”

At the same time, in corporate travel, we see corporates trying to balance getting more for their travel spend with ensuring their cost-cutting measures don’t negatively impact the wellbeing of their travelling staff.

“We grapple with this juggling act all the time, so our ABTA Conference this year is all about delivering practical insights that will help corporate travel stakeholders achieve this balance – a win-win-win approach if you will,” says Swart.

Registrations are open and those wishing to attend are urged to register by 31 July to take advantage of the early bird rates for both conference fees and accommodation.

Updates and reminders about the conference will be sent out to members over the coming months. For additional information or assistance, get in touch with the team at ABTA.

Among the highlights for the 2018 conference thus far are seven Educational Plenary Sessions; six Break-out Sessions; Buyers Closed Door Brand Showcase; a Traditional SA Potjiekos Opening Night Cocktail Reception and a Boma Dinner Party Hosted by FCM Travel Solutions.

Please take note that this year’s conference will start a bit earlier on Wednesday, 7 November (from 12h00), to accommodate an earlier finish on Friday, 9 November after lunch.

Jeanette Briedenhann
Jeanette Briedenhann
Jeanette Phillips joined the team in 2016. She developed a passion and love for all things-travel related in her role as travel journalist, a position she held for over seven years. A brief exodus into the corporate marketing sphere proved that there is no better industry than the travel industry. Research and writing are two of Jeanette’s greatest passions, but she is always open to new challenges and different ways of doing things.

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