Erin Cusack

Erin brings a wealth of creative and strategic experience to her work as a copywriter, blending her journalistic roots with a sharp eye for digital marketing. Her background includes work across wellness, tourism, and NPO sectors, and she thrives on translating complex messages into copy that feels clear, clever and human. A natural overthinker (in the best way), Erin is endlessly curious and always up for a creative challenge – especially if it involves a cheeky pun. When she’s not knee-deep in content calendars or polishing headlines, you’ll find her on a trail, in the pool, or dominating a local quiz night. She’s also known to take dress-up themes very seriously. No half measures here.