Nigerian online travel agency and e-commerce site, Jumia, has introduced the Jumia Bot, Nigeria’s first e-commerce Bot, allowing shoppers to book hotels and flights as well as order food, find fashion or electronic items by simply engaging in an online chat.

According to Jumia, the technology is powered and hosted by Facebook Messenger, and offers Nigerian Facebook users the ability to get their own personal Jumia shopping assistant directly on Facebook Messenger. The technology works by asking customers what they’re looking for and then using their answers to process requests. Users will also be able to track their orders as well as engage with the customer service team.

The bot has also been programmed to remember a user’s previous search history and will use this data to process subsequent orders.

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Jeanette Philips

Jeanette Phillips joined the team in 2016. She developed a passion and love for all things-travel related in her role as travel journalist, a position she held for over seven years. A brief exodus into the corporate marketing sphere proved that there is no better industry than the travel industry. Research and writing are two of Jeanette’s greatest passions, but she is always open to new challenges and different ways of doing things.