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The awards aim at promote each country’s tourism sector, and responds to the need of encouraging hoteliers to improve the quality of their services for further advancement of their respective destinations.
There are 7 categories to be awarded including: Customer’s Favorite Hotel 2017, Customer’s Favorite Airline Company 2017, Best Destination Website 2017, Jumia Travel’s Booking Award 2017, Traveller’s Choice Hotel 2017, Best Leisure Hotel in Ghana 2017, and Best Business Hotel in Ghana 2017.
A jury panel, made up of high-level tourism professionals in each of the countries, have been put together to judge the nominated hotels and ultimately decide on the winners. The jury’s decision will contribute 50% of the outcome, while the other 50% will be from the public through a voting process.
The annual event is supported by tourism organizations and stakeholders such as the Ghana Tourism Authority, The Ivorian Ministry of Tourism, the Senegalese Ministry of Tourism, the Ministry of Tourism of Cameroon, Ivory Coast Tourism, Emirates, Air Coast of Ivory among others.
“By organizing these African Travel Awards, our mission is not only to recognize and reward the merit of local tourism stakeholders, but also to provide a credible benchmark for the African tourism industry,” said Joe Falter, CEO of Jumia Travel.
Follow the Awards conversation on social networks: #JumiaTravelAwards2018